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YouTube Channel Management

Answer buyer questions on YouTube.

People research big decisions on YouTube before they ever contact a business. A channel of clear, useful explainers puts your expertise in front of them, and we run the whole production.

From $1,499/mo

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In short

YouTube channel management is the monthly work of planning, producing and publishing long-form videos that answer the questions your buyers search for, then optimizing titles, thumbnails and descriptions so the videos are found. FIMM researches topics, writes scripts, edits your recordings or produces voiceover-led videos, designs thumbnails and cuts Shorts from each episode. It suits expert businesses where trust drives the sale. Channel management starts at $1,499 a month, month-to-month.

YouTube SEO Long-form video Scripts Thumbnails YouTube Shorts
What we build

What we build.

A

Topic research

Video topics chosen from real search demand on YouTube and Google, and from the questions your team hears from customers every week.

B

Scripts and outlines

Full scripts or talking-point outlines for you to record, structured to hold attention and get to the answer quickly. Each script is checked by you for accuracy before anything is recorded.

C

Editing and production

Your recordings edited with captions, b-roll and graphics, or voiceover-led videos produced from a script when you prefer not to appear on camera. Captions are checked by a person for names and technical terms.

D

Thumbnails and titles

Thumbnails and titles designed to earn clicks from the right viewer, and refreshed when a video underperforms.

E

Channel SEO

Descriptions, chapters, playlists and end screens set up so videos are found in YouTube and Google search and lead viewers to the next one. Every video description links back to the most relevant page on your website.

F

Shorts from every episode

Vertical clips cut from each long video for YouTube Shorts, which our Video & Social package can also post to other platforms.

G

Monthly analytics

Views, watch time, subscribers and clicks to your site, with next month's plan based on what viewers actually watched. We also flag videos worth updating or turning into a series.

How it ships

How channel management runs.

A monthly production cycle: plan the topics, write and record, edit and optimize, publish, then learn from what viewers actually watched.

01

Plan

We define the audience, the questions the channel will answer and a content calendar for the first months.

02

Produce

Scripts are written and recordings captured on your schedule, then edited with thumbnails and titles.

03

Publish

Videos are uploaded and optimized, Shorts are cut and scheduled, and links send viewers to your site.

04

Review

Each month we study retention and traffic sources and adjust topics, hooks and formats.

Frequently asked

Common questions.

How is this different from your Video & Social package?
Video & Social focuses on short-form clips for Instagram, TikTok and Shorts, edited from your footage. YouTube channel management is long-form: research, scripting, production and search optimization for videos people find months after publishing. The two work well together, and the Shorts from each episode can feed the social side.
Do we have to be on camera?
No. Many channels work well with a presenter, but we also produce voiceover-led videos with screen recordings, b-roll and graphics. We recommend the format that fits your audience and the time you have.
How many videos do we get each month?
Each month includes long-form videos, Shorts cut from them, titles, thumbnails and publishing, from $1,499 a month. We plan the topics with you at the start of each month so the videos match what your buyers search for. Everything is published to your channel on a regular schedule.
How long until the channel grows?
YouTube channels usually build slowly, and early videos can take months to gain search traffic. We do not promise views or subscribers. We do commit to consistent publishing and to sharing what the data shows every month.
Who owns the channel and the videos?
You do. The channel sits under your brand account with manager access for us, and all finished videos and project files are yours.
What do you need from us each month?
Usually a short planning call, your review of scripts and, if you are on camera, a recording session at a time that suits you. We handle the rest, from editing to publishing. Batch-recording several videos in one session is a good way to keep the time commitment small.
Do you use AI to make the videos?
We use AI tools where they help, such as research, captions and rough cuts, but every script and edit is reviewed by a person. We follow YouTube's disclosure rules for realistic altered or synthetic content.
Is there a long contract?
No. Channel management is month-to-month and you can cancel anytime, and everything published stays on your channel.
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